I founded Newman & Associates, LLC in 2001. We specialize in modeling and quantifying the behavior of Internet users. We offer clients the opportunity to collect information on their Internet customers electronically in a cost-effective manner through the use of an innovative system called the Customer Profiling System1:
This innovative system allows you to create strategic databases that:
- Profiles customers according to their needs
- Connects your customers’ needs to strategic actions
- Increases customer satisfaction and retention
- Quantifies your existing advertising and marketing strategies
Here’s how it works:
- The CPS system is flexible and computer-generated.
- It is based on a statistical modeling procedure.
- The system is questionnaire driven.
- It meets the unique characteristics of your customers.
- It identifies who your customers are.
- Why they choose to do business with you.
- What actions need to be taken to retain your
current customers, and attract new ones.
- CPS has been tested on over 20,000 people.
Copyright 1997 Newman & Associates, L.L.C.
1 This service mark is owned by Newman & Associates, LLC